Nederlands

SocialMovez

 

Social media apps like Instagram, TikTok, and Snapchat are a huge part of teenagers' lives, making them true experts of their digital world and its dynamics. At SocialMovez, we work hand-in-hand with young people, their parents and other key figures to learn how social media impacts their health and wellbeing. Together, we come up with practical solutions that help them stay safe and healthy, both online and offline. For example, we team up with teens to understand their privacy concerns and create simple, effective privacy tools.  

We believe that using cutting-edge AI tools can help us to do this. For example, we use generative AI like GPT to develop social media campaigns about health or sustainability that truly 'speaks the language of youth’ and connects with them in a personal and engaging way. Additionally, we explore the connection between their offline and online worlds, and how teenagers, their parents, and others see this. We use virtual environments to identify the most effective ways to support and improve their physical health in a digitally connected world.  

By placing teenagers at the heart of our research, we ensure that the solutions we create are meaningful and truly driven by their perspectives and lived experiences. 

The articles listed below are part of the SocialMovez research theme. 

Drink more water with the Share H2O program: Children encourage each other to drink water

Children consume a lot of sugars through sweet drinks, while there is a much easier, cheaper and healthier alternative: water from the tap! The Share H2O programme helps children to drink water more often by using the power of their social network.   Do you also want children to drink water more often? Or are you curious about the programme? Click and read on! 

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Media literacy: how do we become more aware of how we deal with media?

What does youth's increasing media use mean for their well-being? What positive effects can this media use have? And how do we combat the digital divide? The Movez Lab and Netwerk Mediawijsheid are working together on these themes, towards a media-literate Dutch population. Read more about it here!

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Participatory research: What do the youth find important for a healthy life?

In the project "Influence!", Dr. Roel Lutkenhaus of Momentum, in collaboration with Stichting Chance to Influence and Stichting TalentzSkool, conducted research on how healthy youth perceive their living environment. The youth used all their creativity and developed a social media campaign for a healthier living environment. Curious about the research and the creations of the youth?

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Students help organisations with solutions to societal problems

During our minor 'Positive behavioural change in the digital age', students from Erasmus University Rotterdam get to work on social issues of organisations. Perhaps a collaboration with our minor students can also be interesting for your organisation.

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Our insights: how do you motivate influential youth to promote desirable behaviour to their peers?

With her social network intervention Crystal Smit investigated how to intrinsically motivate peer influencers to promote desired behaviour.

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Study with impact: Will you become a changemaker during our minor 'Positive Behaviour Change in the Digital Age'?

Would you like to work on a societal problem for an organisation during your studies? read more about our minor 'positive behavioural change in the digital age'.

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Youth as co-researchers: What do the youth find important for a healthy life?

In the project "Influence!", Dr. Roel Lutkenhaus of Momentum conducted research on how healthy your peers perceive their living environment. They used all their creativity and developed social media campaigns for a healthier living environment. Curious about the research and the creations?

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A Researcher in the classroom

Wat doet een onderzoeker precies? En hoe lang moet je daarvoor studeren? Deze en andere vragen beantwoorden wij tijdens ons 'onderzoeker in de Klas' programma. Lees er hier meer over!

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Parental consent research: What is parents view on this?

At the Movez Lab, we primarily conduct research on young people. For this, we ask the permission of their parents, but in what way do parents find this most preferable?

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Participatory research: What do the youth find important for a healthy life?

In the project "Influence!", Dr. Roel Lutkenhaus of Momentum, in collaboration with Stichting Chance to Influence and Stichting TalentzSkool, conducted research on how healthy youth perceive their living environment. The youth used all their creativity and developed a social media campaign for a healthier living environment. Curious about the research and the creations of the youth?

Check it out!!

Healthy living: how do you reach youth with health campaigns?

It is important to encourage young people to adopt healthy lifestyles because they are prone to unhealthy habits and behaviours. Researchers at the Movez Lab have therefore developed a new method to effectively reach young people through their social network for health campaigns.

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Designing with children: Our tips for engaging children in the design of a game

Researchers from SocialMovez and children from Welzijnsorganisatie SOL in Rotterdam collaborated to develop an online chat game inspired by "Among Us." They aimed to gather feedback and creative ideas, discussing the game concept, testing a prototype, and designing new elements. Key steps included setting a clear goal, providing engaging activities, actively listening to feedback, and documenting insights to refine the design. The development team is now integrating these insights, with updates on the game's progress to follow. Stay tuned!

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Scarlett explores the digital world of young people: Building a safer online environment together

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Listen to our podcast 'Young & Resilient'!

Click here for inspiring stories, practical tips, and fresh perspectives – perfect for anyone going through or supporting the journey of adolescence.

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